{"id":188544,"date":"2010-09-06T19:28:00","date_gmt":"2010-09-07T00:28:00","guid":{"rendered":"https:\/\/www.panix.com\/~msaroff\/40years\/2010\/09\/06\/how-to-link-to-people-when-you-do-not-want-to-raise-their-google-page-rank\/"},"modified":"2010-09-06T19:28:00","modified_gmt":"2010-09-07T00:28:00","slug":"how-to-link-to-people-when-you-do-not-want-to-raise-their-google-page-rank","status":"publish","type":"post","link":"https:\/\/www.panix.com\/~msaroff\/40years\/2010\/09\/06\/how-to-link-to-people-when-you-do-not-want-to-raise-their-google-page-rank\/","title":{"rendered":"How to Link to People When You Do Not Want to Raise their Google\u2122  Page Rank"},"content":{"rendered":"<p>Frequently people who I consider to be bad actors say things that I want to note.<\/p>\n<p>In a blog, of course, you are supposed to link to them, that is what the World Wide Web is supposed to be about.<\/p>\n<p>On the other hand, I do not want to drive traffic to their site.<\/p>\n<p>One way of handling it, as I <a href=\"http:\/\/40yrs.blogspot.com\/2009\/07\/why-friends-do-not-let-friends-link-to.html\">do with Associated Press stories<\/a>, is to find alternate links.  (here <a href=\"http:\/\/news.google.com\/\">Google News is your friend<\/a>)<\/p>\n<p>Well, our good friends at Tech Crunch have <a href=\"http:\/\/techcrunch.com\/2010\/09\/02\/infographics-all-the-way-down\/\">provided an alternate, and somewhat less severe way to handle this<\/a>, the nofollow tag, which tells Google not to follow the tag, so you won&#8217;t boost their google page ranking.<\/p>\n<p>Here is an <a href=\"http:\/\/en.wikipedia.org\/wiki\/Nofollow\">example from the Wiki<\/a>:<\/p>\n<blockquote style=\"color: rgb(0, 0, 153);\"><p>&lt;a href=&#8221;http:\/\/www.example.com\/&#8221; <span style=\"font-weight: bold;\">rel=&#8221;nofollow&#8221;<\/span>&gt;discount drugs&lt;\/a&gt;<\/p><\/blockquote>\n<p>The tag was created by Google, but Yahoo, Ask.com, and Bing also follow this convention.<\/p>\n<p>I&#8217;m not sure under which circumstances I would employ this tag, as opposed to finding an alternate link, except, perhaps, when there is no alternate link.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Frequently people who I consider to be bad actors say things that I want to note. In a blog, of course, you are supposed to link to them, that is what the World Wide Web is supposed to be about. On the other hand, I do not want to drive traffic to their site. One &hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[997,1118],"tags":[],"class_list":["post-188544","post","type-post","status-publish","format-standard","hentry","category-internet","category-meta"],"_links":{"self":[{"href":"https:\/\/www.panix.com\/~msaroff\/40years\/wp-json\/wp\/v2\/posts\/188544"}],"collection":[{"href":"https:\/\/www.panix.com\/~msaroff\/40years\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.panix.com\/~msaroff\/40years\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.panix.com\/~msaroff\/40years\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.panix.com\/~msaroff\/40years\/wp-json\/wp\/v2\/comments?post=188544"}],"version-history":[{"count":0,"href":"https:\/\/www.panix.com\/~msaroff\/40years\/wp-json\/wp\/v2\/posts\/188544\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.panix.com\/~msaroff\/40years\/wp-json\/wp\/v2\/media?parent=188544"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.panix.com\/~msaroff\/40years\/wp-json\/wp\/v2\/categories?post=188544"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.panix.com\/~msaroff\/40years\/wp-json\/wp\/v2\/tags?post=188544"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}