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Managing Environmental Affairs

Corporate Practices in the U.S., Canada and Europe

by Catherine Morrison
The Conference Board, 1991

Primary Elements of Corporations' Environmental Strategies

                                             Percent of Firms Using Strategy
                                           -----------------------------------
                                              Nationally       Internationally
                                           ---------------     ---------------
                                            US   Can   Eur      US   Can   Eur

1. Instal pollution control devices        86%   90%   68%     41%   32%   48%
2. Control via product/package redesign    51%   52%   45%     21%   20%   39%
3. Improve existing abatement              87%   91%   71%     38%   30%   48%
4. Change raw materials (source reduction) 77%   64%   47%     34%   19%   40%
5. Work voluntarily toward enviro goals    60%   52%   32%     27%   19%   26%
6. Compliance w/ enviro. regulations       76%   71%   53%     36%   23%   37%
7. Combination of 5 and 6                  63%   60%   37%     28%   22%   32%
8. Lobby to change enviro. regulations     65%   46%   32%     11%   13%   16%

[I modified the explanation of strategies layout purposes --dc]

External Constituents' Importance to Firm (by Percent)

                             Aggregate  United States    Canada       Europe

Customer                        35%          39%          29%          28%
Stockholder                     12%          12%           9%          16%
Federal/national governments    23%          27%          17%          17%
State/regional governments      34%          29%          53%          20%
Local governments               14%           9%          16%          30%
Environmental activists          2%           2%           2%           2%
Community                       10%           7%          17%           7%
Financial community              4%           5%           4%           3%
The media                        6%           5%           9%           7%


For more information about The Conference Board.

 


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Last updated: 7 April 1999