Not a surprise. I would have higher consumer satisfaction ratings that cable companies if I sold people radioactive asbestos kale salads:
There’s just something about terrible customer service, high prices, and sketchy quality product that consumers oddly don’t like. American consumers’ dislike of traditional cable TV providers was once again made clear this week in a study by the American Consumer Satisfaction Index, which, as its name implies, tracks US consumer approval of companies on a 100 point scale. As has long been the case, the full report shows most traditional cable TV, satellite, or IPTV providers languishing somewhere in the mid 60s — scores that are bested by a long line of industries and government agencies (including the IRS).
Not too surprisingly, the report shows that American consumers far prefer streaming video alternatives, which provide them with lower costs and greater package flexibility. According to the ACSI, streaming services scored significantly higher than traditional TV, phone, broadband, video on demand, and wireless providers:
People hate their cable companies, and they do so with good reason.
It’s not for nothing that Comcast had to rebrand itself as Xfinity.
Dealing with cable company customer service is less pleasant than Dick Cheney scat porn. (Not seen, not gonna see, not gonna Google it.)