Why I Quote Rather Extensively

The Million Dollar Web Page Then

And now

Because I am aware of link rot, where much of the information on the information in the internet is peripatetic, notwithstanding the meme that the Internet is forever:

In 2005, one of the most intriguing advertising stunts of the internet age was hatched.

Alex Tew launched the The Million Dollar Homepage, where anyone could “own a piece of internet history” by purchasing pixels-plots (minimum of 10×10) on a massive digital canvas. At the price of just one dollar per pixel, everyone from individual internet users to well-known companies like Yahoo! raced to claim a space on the giant digital canvas.

Today, The Million Dollar Homepage lives on as a perfect record of that wacky time in internet history – or so it seems. However, the reality is that many of the hyperlinks on the canvas are now redirects that send incoming users to other sites, while over 20% of them are simply dead.

I feel that I need to quote extensively enough that the basic context is clear without clicking through.

I learned this lesson when the New York Times took over full management of the International Herald Tribune, and broke all the exiting links to the archives. (Also, Yahoo’s shutdown of Geocities, but Geocities really did suck.)

You may be able to find the page with a search, but link will never work.

That’s why I quote rather extensively.

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